Zapier

TL;DR Make.com wins for small businesses needing complex, multi-step workflows with visual debugging and better pricing at scale. Zapier is better if you need the fastest setup, the largest app ecosystem (7,000+ vs 2,000+), and don’t mind paying more per task. Pricing Reality: Make.com offers 10,000 operations/month on their $9 Core plan, while Zapier’s $19.99 Starter plan gives you only 750 tasks/month. For a small business running 5,000 monthly automations (syncing Stripe payments to Google Sheets, sending Slack notifications, updating HubSpot contacts), Make.com costs $9/month versus Zapier’s $49/month Professional plan. ...

TL;DR Zapier excels at speed and simplicity for AI workflows, offering 6,000+ pre-built integrations and native AI features like ChatGPT, Claude, and OpenAI nodes. It’s ideal for marketers and non-technical teams who need quick automation—think sentiment analysis on customer emails or auto-generating social media content from blog posts. However, costs escalate rapidly: AI-heavy workflows can consume 10-20 tasks per execution, and you’ll pay $29.99/month minimum for premium AI apps. ...